Project Description
Gringo Bandito Hot Sauce
After several years and almost a million bottles later, Gringo Bandito hot sauce has garnered a worldwide audience and a loyal following.
THE PROJECT
We have worked on hundreds of design projects for the music industry, and have even helped launch a record label. However, it’s truly a special opportunity when a rock star wants to turn his own special recipe into a top brand.
Gringo Bandito was launched in 2006 by Dexter Holland, best known as the lead singer, rhythm guitarist, and creative genius for the punk rock band The Offspring.
Lizardi Communications designed the logo and packaging for his Original Gringo Bandito Hot Sauce, and all related marketing materials. Following the success of the original sauce, we were asked to extend the line to include a green flavor and a “Super Hot” sauce.
In recent years, Gringo Bandito has released annual “Special Reserve” sauces for die hard hot sauce aficionados. These annual releases include special limited packaging.
In 2015, the Gringo Bandito released a limited edition hot sauce in a wine bottle, with a label that included gold foil, appropriate for a special reserve bottle.
WHAT WE DID
Brand Development
Package Design
Advertising and Marketing Materials